Oh Please Just Let It Go
Universal Studios really wants to step up their franchise game. The Fast and Furious series has reached record numbers of revenue and their recent revival of the Jurassic Park franchise went beyond that. Where do you go next for a potential new franchise? Naturally you go to Snow White and the Huntsman, a stand alone film that received a somewhat mixed response despite its decent box office grab. Wait, your lead actress was sleeping with the director and is not coming back for this sequel? Well, do it anyway because you've got Thor as part of your cast. You can always hire a double that looks nothing like Kristen Stewart to show her back to the audience for 3 seconds to remind us that Snow White actually exists. Somewhere. Without Snow White as your lead though, what do you do that can be fresh? A prequel movie of course! Not enough room for a full story you say? Well then, let's make it a prequel and a sequel. Both! And let's ditch the somewhat unique dark tone of the original and go for more of a swashbuckling Princess Bride vibe even though the story is wrapped all around the original film. We still need something to bring in audiences though... how about you bring Charlize Theron back from the dead (for two seconds of film) and add another really angry yell-y queen who is basically angry Elsa from Frozen! Got it. Sealed and done. You've got yourself a movie!